Simran Sethi

Simran Sethi is a Content Strategist at rtCamp with over seven years of experience building content programmes that generate pipeline, not just traffic. Her background spans B2B technology, digital experience platforms, and enterprise SaaS, having spent several years working around Drupal and DXP, she led marketing initiatives and established the brand as a credible voice in the enterprise CMS space. That exposure to the DXP landscape, its vendors, its buyers, and its decision cycles, gives her work at rtCamp a sharper edge.
At rtCamp, Simran leads content strategy for the enterprise WordPress practice, helping shape how the agency communicates its capabilities to digital platform owners. A Psychology postgraduate, she brings a rare understanding of how enterprise buyers think, evaluate, and eventually act and builds content programmes designed to meet them at every stage of that journey. Outside work: running, swimming, and books.